Winter Trends

As the winter season blankets Minnesota in a frosty embrace, it's time to unwrap the trends that will set the tone for a stylish and cozy 2024. From hair to wellness to fashion and everything in between, let's dive into the cool vibes and warm elegance of this winter.

As we navigate the winter of 2024, I think we can all agree wellness is high on everyone’s goal list. Wellness can mean a myriad of things, whether it's a cozy night by the fireplace or a snowy adventure outdoors, a sauna or yoga class to really warm up from the inside out, and release all those good endorphins. When you embrace it, there truly is a magic to the fresh start of winter time, and with wellness, great hair and the perfect pair of boots, we got this!

On trend right now is not only a fresh start but reinvention and signature style! Drawing inspiration from the queen of reinvention herself, Taylor Swift. You can’t open a magazine or social media right now without seeing a blurb about Taylor’s next big move! Her signature style continues to influence winter trends from timeless red lips to classic silhouettes, Swift's elegance and grace set the tone for a season of refined fashion choices.

Along with Taylor’s bright red lip, winter fashion is all about staying warm without compromising style. Expect to see oversized coats, plush layers, and sumptuous textures dominating the scene. Think shearling jackets, faux fur accents, and chunky knit sweaters for the ultimate cozy couture. While winter often sees a palette of muted tones, this year, jewel tones are also stealing the spotlight. Rich emeralds, deep sapphires, and regal rubies will be adorning everything from evening gowns to accessories.

To go along with those bold tones, hair cut trends are following suit! Bid farewell to long locks and welcome the choppy bob as the reigning haircut trend. Short, textured, and full of personality, it's a cut that exudes confidence and modern flair. Luminous blonde takes center stage in hair color trends. From icy platinum to creamy vanilla, blondes are embracing the various shades of snow, creating a winter wonderland on their crowning glory.

Next thing we know we will all be packing up our bags with bright colors and neons for our spring break trips! So... revel in the layers, the coziness, the rich tones and the cute winter accessories, while we have the chance!

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Fall Trends